We are updating few sections on our website. We apologies for any broken link or missing images

Two-Way SMS: Effective Customer Interaction for Business Growth

Many businesses still rely on texting to communicate with huge groups of clients in real-time. However, They are unaware, that many of those messages are receiving responses. This could mean you’re giving up important relationship-building opportunities. According to LiveVox survey data, 60 percent of one-way SMS texts you send go unanswered. This is indeed a… Continue reading Two-Way SMS: Effective Customer Interaction for Business Growth

Data Coding SMPP Vs GSM 03.38

The text part of a message can be encoded according to several text alphabets. The two text coding schemes that can be used in SMS are GSM 7-bit default alphabet defined in [3GPP-23.038] and the Universal Character Set (UCS2) defined in [ISO-10646]. The amount of message segment needs to fit into 140 octets. Since the two… Continue reading Data Coding SMPP Vs GSM 03.38