How A2P Aggregators Can Monetize WhatsApp in Their CPaaS Stack

Key Offerings to Unlock Monetization

Two-Way Communication: Real Conversations, Real Value

SMS is largely one-way. WhatsApp is a dialogue. By enabling interactive customer support, appointment confirmations, feedback loops, and upsells, you help brands improve engagement and customer satisfaction.

Monetization Opportunity:
Charge per session, message, or conversation window. You can also tier pricing based on conversation types (marketing, utility, authentication).

Chatbot Automation: 24/7 Lead Generation & Support

With chatbot extensions, brands can automate FAQs, capture leads, and qualify prospects instantly—even outside business hours. Build drag-and-drop bot builders or offer pre-built industry templates (e.g., for healthcare, finance, or logistics).