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Why a large number of aggregator/resellers are looking for their own A2P messaging hub?

To understand this question, let me take you two decades back. Year 2000-2001 Telcos around the globe were desperately looking for adding more ARPUs to their kitty. VAS was emerging with larger penetration of mobile networks across the globe. P2P was becoming the primary means of short communication over and above voice call. With wider… Continue reading Why a large number of aggregator/resellers are looking for their own A2P messaging hub?

TPS calculation for a sms / smpp application

Being in Enterprise Messaging Platform Business for more than a decade, we always receive this question from various enterprises on how we calculate TPS of my platform.   How do I calculate Throughput / TPS of my SMS/Smpp application?   TPS (Throughput Per Second) is one of the most important aspects for any Enterprise Messaging… Continue reading TPS calculation for a sms / smpp application

Insightful Billing Module

With the increasing growth in the international market calls every business is expanding globally. Entrepreneurs often face the hurdle of generating handsome revenue out of it.The challenges assumed in international market were more critical when the economy and currency level fluctuated in different countries of the world.   What are the major challenges faced in… Continue reading Insightful Billing Module

Supervisory Executive Module | Helping Hand for Admin

Running the SMS business is highly profitable in terms of revenue, but at the same time, managing a huge business single handedly is quite challenging for Super Admins. Managing a large application with sophisticated module is a daunting task. Managing vendors’ connections, routing policies, reporting, user profiling, rate allocations, billing, etc. is not easy to… Continue reading Supervisory Executive Module | Helping Hand for Admin

High availability vs Load balancing vs redundancy in messaging application SMPP

This article written based on our  experience on real world in messaging domain. Though the writing may not be very impressive, but we can assure you that a complete reading  will give you enough information on how to Scale with Speed. I often get requests from our clients for high availability of their application. While… Continue reading High availability vs Load balancing vs redundancy in messaging application SMPP

Benefits of OA / DA translation of PDU

Flexibility is what makes any messaging application popular and subsequently leads to wider adaptability. Every business has it own set of requirements. Over the period of time, messaging business have grown exponentially and so is the technology. One can not expect every single vendors to follow a specific rule set and protocol for seamlessly connectivity… Continue reading Benefits of OA / DA translation of PDU

A2P Messaging Providers

What is A2P Messaging: We are all familiar with P2P messaging,with growing demand of instant customer connect, telecom operators gradually opened the messaging pipeline for aggregators in order to monetize their telecom resource. Entry of aggregators created opportunity for multiple use cases such as Voting, Feedback, Alerts, Notifications, Offers and most popular OTP. Any message… Continue reading A2P Messaging Providers

Role of Routing in SMPP: Which routing logic your SMS services require?

When talking about SMPP applications for your SMS services, there are lot of factors which needs to be taken care of, and one of them is Routing. Role of routing is very important in terms of competitive edge and revenue generation. Routing forwards desired SMS through various logics defined by admin according to user’s requirements to their ultimate destination.… Continue reading Role of Routing in SMPP: Which routing logic your SMS services require?

How long are you willing to put up with insecure SMS reseller Panel?

Big organizations are switching to SMS marketing to reach wider audience, and this makes the task more fragile for Bulk SMS providers. With the boom in Mobile marketing industry, the biggest challenge in front of SMS marketers will be Data Security and Better Services.   These threats come if you are relying on third party… Continue reading How long are you willing to put up with insecure SMS reseller Panel?

Advance Message Queue: A solution for heavy SMS traffic and sudden spike

Majority of techies understand the difficulties of building a well-designed job queue inside a table of a relational database. But obviously for many this may not be the only choice or last choice. Usually, you create a job queue for SMS messages with the list of the messages in rows. Although the job queue can… Continue reading Advance Message Queue: A solution for heavy SMS traffic and sudden spike